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about

About Royal Resorts

Cancun was in its infancy when Royal Resorts was founded in 1975. A pioneer company in Mexican tourism and the international vacation ownership industry, it has been welcoming visitors since 1978. Families share precious vacation moments at its resorts in Cancun, Playa del Carmen and Puerto Morelos, enjoying a perfect combination of beach beauty, exceptional guest services and hallmark hospitality.

Ties that bind: the Royal Resorts family

Royal Resorts has a membership community of more than 60,000 families. Its members come from 51 countries and are passionate about their Cancun and Riviera Maya vacation home.

Accolades

Royal Resorts has received numerous accolades over the years, including the coveted Gold Crown Award by RCI. Other accolades recognize the work of staff in creating exceptional vacation experiences that exceed guest expectations. The company’s open learning program that enables staff to continue their studies in the workplace, has also won awards. Several of the Royal Resorts and Grand Residences Riviera Cancun have been rated among Mexico’s top family resorts in Tripadvisor’s annual Travelers’ Choice awards. Grand Residences is also recognized in Condé Nast Traveler magazine Readers’ Choice awards 2021 as one of the top resorts in eastern Mexico.

MISSION & VISION

To be the leading Mexican brand in the timeshare, fractional and residential luxury markets with full resort services and amenities.

Our Mission

To create vacation ownership products and services for world travelers that give them outstanding resort vacation experiences with the highest customer satisfaction in the industry.

The Royal Resorts Vision

To be a leading brand in the vacation ownership and hospitality industries, offering our members and guests innovative, personalized and top quality products and services and an outstanding vacation experience that meets the highest standards of customer satisfaction, while always acting with integrity, transparency and social responsibility.

Our Core Values

Integrity, Trust, Ownership and Respect

Integrity

  • Always try to do the right thing
  • Honesty, truthfulness, values and principles guide our actions
  • We uphold the letter and spirit of the law

Ownership

  • We are accountable for all our actions
  • We treat the company’s assets as our own
  • We behave with the company’s long-term success in mind

Trust

  • Information sharing and transparency in dealings with members, employees and suppliers
  • Fair and equitable treatment of members, employees and suppliers
  • Strong foundation of trust due to adherence to our values and principles
  • Established credibility due to more than 45 years of excellence in performance

Respect

  • We treat customers and employees as we like to be treated
  • We recognize the value that each employee brings to the company
  • We are an equal opportunities employer and look for cultural diversity in all aspects of our business

ROYAL RESORTS PRINCIPLES

Our customers always come first

  • Anticipate customer needs
  • Immediate response to customer needs
  • Strive to exceed customer expectations
  • Always receive customers with a smile
  • Treat customers with courtesy and kindness

Our employees are our biggest asset

  • Continuous training and education for our personnel
  • Promotion of employees from within the company
  • Attractive and competitive compensation package for employees
  • Numerous employees with long-term careers in the company

Commitment to excellence

  • Prime beach locations
  • Highest quality in construction of resort units and amenities
  • An exceptional offer of top quality services
  • A unique offer of customer programs
  • Continual maintenance to keep resorts in perfect condition

Constant innovation

  • Continuously introduce new products and services based on customer needs, market trends and feedback
  • Embracing change with new technology to better serve customers
  • Continuous renovation of existing resorts

We care about people

  • A soft sales approach for potential customers
  • We develop close relationships with customers over time
  • Provide an environment that promotes long-term social relationships among customers

Be the best in what we do

  • Be the best in all areas of our business
  • Benchmark our performance internally and externally
  • Learn from our mistakes and act immediately
  • We value customer feedback

We are socially responsible

  • Direct involvement with the local community
  • Support for children’s education in a local school and universities
  • Protection for the environment continuously adopting green standards to reduce our environmental footprint and preserve natural resources
  • Support for local conservation projects, recycling initiatives, the annual Mexican Caribbean turtle protection program and others
  • Help employees in need through the Royal Resorts Foundation